Hello. We're Arc and we are an
award-winning brand activation agency.
We work with brands (big and small) to produce integrated marketing campaigns that get noticed. But more importantly, our ideas get people to act. That may be through shopper, experiential, CRM, content, sponsorship and B2B, or any other form of relevant media.
The fact is, today's consumer can shop everywhere and anywhere. Everything is an opportunity to buy, so if you want to reach people you have to work that little bit harder. To differentiate the brands we work with, we develop a deep understanding of consumer's behaviours, needs, wants and motivations. Once we've done this, we can then determine why they buy, not just what they buy. We call this MeCommerce.
And we're not alone in our thinking. Arc is part of the Leo Burnett Group, one of the most innovative and exciting communication networks on the planet!