arc London

Arc London helps McDonald's and Jessie J give London a surprise moment of joy

4 years ago

Jessie J performed a gig for an unsuspecting busload of fans, as part of McDonald's 'imlovin24' activity, which saw 24 events over 24 hours in 24 cities around the world on Tuesday March 24th. Arc London, was the lead agency behind the event, creating the idea and delivering the experience.

Related work

Related News

Publicis merges shopper agencies under Arc brand

Arc, Vivid Brand, and Saatchi X will bring Publicis Communications shopper talent together under one roof, to create a powerful new offering

2 years ago | PressSee More

Arc organise rave in a cave for Coors Light

Molson Coors has launched two linked Coors Light ice-themed promotions, The latest offers consumers the chance to win ‘once-in-a-lifetime adventures’ to a rave in the Coors Light ‘Ice Cave’ in Les Arc

2 years ago | PressRead More

What does a 6 Nations fan look like?

Sponsorship research tool finds more female fans than men, with strongest support in the youngest and oldest age categories

3 years ago | PressSee More

Continue exploring